Slab Normal Yipe 9 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, branding, playful, retro, friendly, chunky, bold, approachability, impact, nostalgia, display strength, warmth, soft corners, bracketed, rounded, bouncy, heavy.
A heavy, soft-edged slab serif with rounded terminals and generously bracketed serifs that read as sturdy “feet” rather than sharp slabs. The letterforms are wide and compact with large counters, minimal contrast, and a smooth, blobby edge quality that keeps the texture from feeling rigid. Curves are full and slightly pinched at joins, while straight strokes remain thick and consistent, producing a strong, uniform color in text. Numerals match the letters in weight and softness, with ample width and simplified interior shapes for strong display impact.
Best suited to headlines, posters, packaging, and branding where a bold, personable slab serif can carry attention and personality. It also works well for short bursts of copy—titles, labels, and signage—where the heavy texture and rounded slabs remain clear and intentional.
The overall tone is cheerful and nostalgic, evoking mid-century signage and cartoonish print with a warm, approachable voice. Its rounded slabs and inflated silhouettes feel friendly and informal, with a hint of vintage novelty while still remaining legible at large sizes.
The design appears intended to deliver a robust slab-serif presence with extra friendliness: strong stems and clear serifs for authority, tempered by rounded shapes and soft joins for an approachable, retro-leaning display feel.
In the sample text, the dense weight and wide proportions create a dark, confident block of copy with pronounced word shapes. The softened corners and rounded serifs reduce harshness, making it feel less mechanical than typical slabs while preserving a clear, anchored baseline.