Sans Superellipse Edmur 3 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, app ui, posters, headlines, friendly, playful, retro, casual, approachable, soft geometry, warm modernity, casual readability, energetic slant, rounded, monolinear, soft, open, quirky.
A rounded, monolinear sans with superelliptical bowls and softly squared curves throughout. Strokes keep a consistent thickness with rounded terminals, and many forms lean with a gentle italic slant. Counters are open and circular-to-squarish, giving letters a smooth, inflated geometry, while joins stay clean and slightly softened rather than sharp. The design favors simplified construction—single-storey lowercase forms and minimal detailing—producing an easy, flowing rhythm in text.
Well suited to brand identities, packaging, and product naming where a warm, modern voice is needed. It can perform nicely in short-to-medium UI labels and onboarding screens thanks to its open, rounded counters, and it also works for posters, social graphics, and headlines that benefit from a friendly, kinetic slant.
The overall tone is friendly and contemporary with a hint of retro-tech charm, like mid-century signage interpreted through a modern rounded lens. Its soft corners and steady motion feel informal and welcoming, suitable for lighthearted messaging without becoming childish. The slant adds energy and a handwritten-adjacent warmth while remaining clearly typographic.
The design appears intended to blend geometric clarity with softened, superelliptical forms to create an approachable sans for contemporary communication. By combining rounded terminals, simplified lowercase structures, and a consistent italic lean, it aims for a smooth, energetic texture that feels modern, informal, and readable at display and text-adjacent sizes.
Distinctive glyph moments include a loop-tailed Q, rounded-shoulder m/n, and numerals that follow the same soft-rectangular logic as the letters. The italic angle is consistent across cases and figures, and spacing appears generous enough to keep rounded shapes from clumping in lines of text.