Sans Superellipse Hilis 12 is a bold, narrow, monoline, upright, normal x-height font visually similar to 'CA BND' by Cape Arcona Type Foundry and 'Brainy Variable Sans' by Maculinc (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, condensed, modern, assertive, utilitarian, space saving, high impact, display clarity, signage utility, flat terminals, rounded corners, closed apertures, high contrast feel, blocky.
A heavy, compact sans with tight proportions and a strong vertical stance. Strokes are broadly uniform with squared-off, flat terminals, while many curves resolve into rounded-rectangle (superellipse-like) shapes, giving counters a squarish, softened geometry. The rhythm is dense and economical, with relatively closed apertures and compact bowls that keep silhouettes sturdy at large sizes. Numerals and capitals read with a poster-like solidity, and the overall construction favors straight-sided forms with controlled rounding rather than fully circular curves.
Well suited to headlines, posters, and bold typographic statements where a compact width helps fit more characters per line. It also fits signage and wayfinding, as well as packaging and labels that benefit from a strong, condensed voice. The sturdy numerals make it a solid choice for display settings that emphasize figures, such as prices or scores.
The tone is direct and no-nonsense, projecting strength and efficiency. Its condensed, blocky silhouettes feel industrial and contemporary, with a slightly technical, signage-like confidence rather than a friendly or calligraphic warmth.
The design appears intended to deliver maximum impact in limited horizontal space, using simplified, squarish curves and flat terminals to create a stable, engineered look. Its consistent, high-ink forms suggest an emphasis on legibility at display sizes and a confident, contemporary presence.
Round letters like O/Q and bowls in B/P/R show squarish counters and rounded corners, reinforcing the superellipse character. The lowercase includes single-storey forms (notably a and g) and compact joins, which contributes to a simplified, workmanlike texture in text. The dense spacing and dark color suggest best performance where impact and clarity matter more than airy readability.