Sans Normal Demaf 11 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, web content, editorial, signage, presentations, modern, clean, neutral, functional, friendly, everyday readability, modern neutrality, system-like clarity, geometric simplicity, geometric, monoline, open apertures, rounded terminals, even rhythm.
A clean, monoline sans with predominantly geometric construction and gently rounded stroke endings. Curves are smooth and near-circular in letters like C, G, O, and Q, while verticals and horizontals stay straight and even, producing a steady, contemporary rhythm. Counters are open and legible, and spacing appears balanced for continuous text. Numerals follow the same straightforward geometry, with simple, highly readable forms.
This font suits interfaces and digital product text where even rhythm and clear letterforms matter, and it also works well for general web and editorial typography. Its straightforward shapes and open counters make it appropriate for instructional materials, presentations, and wayfinding-style signage where quick recognition is important.
The overall tone is modern and neutral, prioritizing clarity over personality-driven quirks. Its rounded geometry gives it a mildly approachable feel while remaining distinctly utilitarian and restrained.
The design intent appears to be a versatile, general-purpose sans that delivers dependable readability with a contemporary geometric flavor. It aims to stay unobtrusive in running text while remaining crisp and clear for labels and headings.
The design mixes crisp straight strokes with consistent circular bowls, creating a calm, predictable texture in paragraphs. Uppercase forms are simple and architectural, and lowercase forms keep conventional shapes that read cleanly at text sizes.