Print Afkem 7 is a bold, narrow, low contrast, italic, normal x-height font.
Keywords: posters, packaging, headlines, quotes, greeting cards, casual, friendly, playful, handmade, lively, hand-lettered feel, approachability, display impact, casual branding, brushy, rounded, soft terminals, bouncy baseline, compact.
A casual, right-leaning print face with a brush-like stroke and gently rounded terminals. Forms are compact and slightly condensed, with smooth curves and minimal sharp corners, giving letters a soft, approachable silhouette. Stroke weight is consistently hefty with little visible modulation, while the rhythm is energetic due to subtle irregularities and a lightly bouncing alignment across letters. Counters are kept open and simple, supporting clarity despite the informal construction.
Well suited to display settings where an informal, welcoming voice is desired—posters, packaging, social graphics, invitations, and quote layouts. It performs best at larger sizes where the rounded brush shapes and lively rhythm can be appreciated without relying on tight text setting.
The overall tone is upbeat and personable, like quick hand lettering made with a marker or brush pen. It reads as warm and informal rather than precise, bringing a conversational, human feel to short messages and headings.
Likely designed to mimic quick, confident hand lettering in a clean, reproducible way—capturing the warmth of a marker/brush note while keeping letterforms consistent enough for branding and short display copy.
Caps and lowercase share a cohesive, rounded brush logic, with straightforward, unconnected letterforms and a consistent forward slant. Numerals are similarly lively and chunky, matching the letterweight and maintaining the same soft, handwritten texture across the set.