Sans Superellipse Homay 5 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Imago W1G' by Berthold, 'Cynosure Soft' by Device, 'PODIUM Sharp' by Machalski, 'Eurocine' by Monotype, 'Rochester Serial' by SoftMaker, 'Address Sans Pro' by Sudtipos, and 'Cartel' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, modern, friendly, sporty, punchy, high impact, modernize, soften geometry, maximize clarity, rounded corners, blocky, compact, clean.
A heavy, geometric sans with rounded-rectangle (superellipse) construction throughout. Strokes are thick and even, with large counters and softly squared corners that keep the shapes sturdy rather than purely circular. Curves join into straights with minimal modulation, and terminals are blunt, producing a compact, poster-ready texture. Numerals and capitals read especially robust and wide-shouldered, while the lowercase keeps the same blocky, rounded logic for a consistent color on the line.
Best suited to headlines, posters, signage, and brand marks that need strong presence and quick recognition. It also fits packaging and promotional graphics where a confident, contemporary sans with softened geometry can feel approachable while remaining emphatic.
The overall tone is bold and direct, with a friendly softness from the rounded corners. It feels contemporary and energetic—more athletic and promotional than formal—prioritizing impact and clarity over delicacy.
Likely designed to deliver maximum impact with a clean, geometric voice, using superelliptical rounding to soften an otherwise blocky structure. The goal appears to be high visibility and a cohesive, modern rhythm that works reliably across caps, lowercase, and numerals.
Round letters like O and C lean toward squarish bowls, giving the face a distinctive “soft box” silhouette. The family of curves and corners stays highly consistent across letters and figures, helping it hold together well at large sizes and in short phrases.