Print Umgup 3 is a bold, narrow, medium contrast, italic, short x-height font.
Keywords: posters, branding, packaging, social media, headlines, playful, casual, friendly, lively, handmade, hand-lettered feel, casual warmth, display impact, craft personality, brushy, rounded, bouncy, expressive, soft terminals.
A slanted, brush-influenced print with compact proportions and a lively, uneven rhythm. Strokes are thick with gently modulated contrast, showing tapered joins and rounded, ink-like terminals that suggest a marker or brush pen. Letterforms mix simple printed construction with occasional calligraphic touches (notably in capitals), and spacing varies slightly from glyph to glyph, reinforcing a hand-drawn feel. Counters are fairly tight and the overall silhouette reads dark and compact, with a slightly bouncy baseline across mixed-case text.
Best suited for display use where a friendly, handmade impression is desired—posters, packaging callouts, café/food branding, social media graphics, and short headlines. It can work in brief subheads, but the dense color and animated stroke shapes make it less ideal for long-form reading at small sizes.
The font conveys an upbeat, approachable tone—informal and energetic without becoming messy. Its rounded endings and brushy swells feel personable and craft-oriented, lending a warm, conversational voice to short messages and punchy headings.
Likely designed to capture the immediacy of hand-lettered brush printing in a consistent, reusable typeface. The goal appears to be a bold, personable presence that adds motion and charm to everyday messaging.
Capitals show more flourish and gesture than the lowercase, creating a display-forward texture in title case. Numerals match the same brush weight and slant, with simplified shapes that prioritize personality over strict uniformity.