Serif Normal Lukab 3 is a regular weight, wide, high contrast, upright, normal x-height font visually similar to 'Begum', 'Begum Devanagari', and 'Begum Tamil' by Indian Type Foundry and 'Blacker Pro' by Zetafonts (names referenced only for comparison).
Keywords: book text, editorial, headlines, publishing, branding, formal, literary, traditional, authoritative, refined, classic reading, editorial tone, print tradition, formal voice, bracketed, crisp, calligraphic, sculpted, stately.
A conventional serif with pronounced thick–thin modulation and sharply defined, bracketed serifs. The letterforms show crisp joins and tapered terminals, with a steady vertical axis and open interior counters that keep the rhythm clear at text sizes. Capitals are broad and evenly proportioned, while lowercase forms maintain a classical book-face structure with slightly calligraphic shaping in curves and diagonals. Numerals follow the same high-contrast logic, with sturdy stems and refined curves for an even, composed color in running text.
Well-suited to long-form reading such as books, essays, and editorial layouts where a classic serif voice is desired. It can also serve effectively in headlines and subheads, delivering a stately, authoritative presence for institutional or heritage-leaning branding.
The overall tone is formal and established, with a distinctly literary, editorial feel. Its high-contrast strokes and sculpted serifs lend a sense of authority and refinement that reads as traditional rather than trendy.
The design appears intended as a timeless, conventional text serif that balances elegance with clarity. Its sharp contrast and bracketed serifs aim to evoke classic print typography while remaining orderly and legible in continuous reading.
Spacing appears measured and consistent, supporting a smooth line flow in the sample paragraph. Curves (notably in C, G, S, and the bowls of a/e) are tightly controlled, giving the design a polished, print-oriented character.