Print Okmar 12 is a bold, narrow, low contrast, upright, short x-height font.
Keywords: headlines, posters, packaging, kids, craft branding, playful, friendly, retro, crafty, quirky, hand-lettered feel, display impact, friendly tone, decorative caps, rounded, bouncy, brushy, soft terminals, looped caps.
A heavy, hand-drawn print with rounded forms and soft, swelling strokes that feel marker- or brush-made. Letters are mostly upright but lively, with uneven rhythm, variable character widths, and gently wobbly curves that emphasize an organic, handmade texture. Terminals tend to be bulbous and tapered rather than sharply cut, and several capitals use looped or swashed entry/exit strokes that add decorative flair. Counters are generally open and simple, keeping the dense weight readable while preserving an informal, sketched character.
Best suited to short, expressive settings such as headlines, posters, labels, and packaging, where its bold handwritten texture can carry personality. It also fits playful editorial callouts, casual branding, classroom or kid-oriented materials, and social graphics where a friendly, crafted look is desired.
The overall tone is cheerful and personable, with a slightly retro craft vibe. Its bouncy shapes and occasional flourishes give it a whimsical, handmade feel that reads as approachable rather than formal.
The design appears intended to mimic confident hand lettering in an unconnected print style, prioritizing warmth and visual character over strict geometric regularity. Decorative capital shapes and soft stroke endings suggest a goal of adding charm and emphasis for display use.
Capitals show more stylization than lowercase, creating a fun headline contrast. Numerals match the same rounded, hand-inked construction and keep a consistent color on the page, making the set feel cohesive in short bursts of text.