Sans Normal Otmim 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Interval Next' by Mostardesign, 'Marble' by URW Type Foundry, and 'Alber New' by moretype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, energetic, sporty, friendly, confident, playful, attention, momentum, approachability, impact, display, rounded, slanted, soft terminals, compact counters, heavy.
A very heavy, right-leaning sans with rounded construction and smooth, low-contrast strokes. Curves are full and compact, with tight interior counters in letters like B, P, R, and e, while verticals feel slightly tapered by the slant. Terminals are generally soft and blunt rather than sharply cut, giving the forms a cushioned look even in angular letters such as K, V, W, and X. Spacing appears moderately tight, and the overall texture is dense and dark with strong, continuous rhythm across lines of text.
Best suited to display contexts where strong emphasis is needed, such as headlines, posters, brand marks, and packaging callouts. The dense weight and slanted stance work well for energetic themes like sports or youth-oriented promotions, and it can also serve as a bold secondary typeface for short bursts of text and UI highlights where a friendly, forceful voice is desired.
The tone reads upbeat and assertive, combining a sporty momentum from the slant with a friendly approachability from the rounded shapes. Its bold presence feels promotional and high-energy rather than formal, making it well-suited to attention-grabbing messaging. The overall impression is modern, casual, and confident.
This design appears intended to deliver maximum impact with a warm, rounded silhouette and an inherent sense of motion. The heavy weight and compact counters prioritize visibility and punch, while the smooth curves keep the personality approachable rather than aggressive.
Uppercase forms are sturdy and simplified, while lowercase shows single-storey a and g, reinforcing an informal, contemporary voice. Numerals are thick and highly legible at display sizes, with rounded joins and consistent weight that keep the set visually unified. The sample text suggests the italic angle is a key part of the design, contributing to forward motion and strong emphasis.