Slab Square Uddid 10 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Fried Chicken' by FontMesa (names referenced only for comparison).
Keywords: editorial, book text, magazines, headlines, branding, literary, classic, confident, warm, readability, editorial tone, italic emphasis, sturdy presence, bracketed serifs, ink-trap feel, calligraphic, open apertures, sturdy.
This typeface is a right-leaning serif with sturdy, slab-like feet and squared-off terminals that give the letters a grounded, architectural presence. Strokes are generally even with only modest modulation, and the forms favor broad curves and open counters, keeping the texture clear at text sizes. The serifs read as substantial and mostly flat, with subtle bracketing and a slightly inked-in, printing-press feel at joins and corners. Proportions are on the generous side with ample letter width and comfortable internal space, producing an airy, legible rhythm in both uppercase and lowercase.
Well-suited to editorial design, book and magazine typography, and any setting where an italic voice needs to carry extended reading comfortably. It can also work effectively for headlines, pull quotes, and brand applications that want a classic serif impression with a solid, contemporary slab presence.
The overall tone feels editorial and literary—traditional enough for serious reading, but with an energetic italic slant that adds motion and emphasis. Its robust serifs and steady stroke color convey confidence and reliability, while the softened joins keep it approachable rather than severe.
The design appears intended to combine the authority of slab-like serifs with the readability and flow of an italic text face. It prioritizes clear counters, steady stroke color, and a firm baseline for dependable performance in editorial and display contexts.
In the sample text, the italic angle and strong serifs create a pronounced horizontal flow, making emphasis and headlines feel dynamic without becoming ornate. Numerals and capitals maintain the same sturdy, squared serif vocabulary, helping mixed-content settings (like pull quotes or short captions) stay visually consistent.