Serif Normal Pemig 12 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, fashion, branding, posters, luxury, dramatic, classic, premium branding, headline impact, editorial tone, modern classic, didone, hairline, bracketed, crisp, elegant.
A high-contrast serif with razor-thin hairlines and broad, weighty stems, producing a crisp black-and-white rhythm on the page. Serifs are sharp and refined, with a modern, fashion-oriented silhouette and carefully sculpted joins that read cleanly at display sizes. The capitals feel tall and commanding, while the lowercase shows a conventional, readable structure with compact counters and a poised, upright stance. Overall spacing and proportions support headline use, giving a polished texture that stays controlled even in dense setting.
Best suited to display applications such as magazine headlines, fashion branding, luxury packaging, posters, and striking title typography where its contrast and sharp serifs can be appreciated. It can also work for short editorial subheads or pull quotes when ample size and breathing room preserve the delicate hairlines.
The tone is refined and editorial, with a luxe, runway-magazine energy driven by extreme contrast and sleek detailing. It feels formal and composed, projecting confidence and sophistication rather than warmth or casualness.
The design appears intended to deliver a modern-classic serif voice that feels premium and authoritative, combining traditional letterforms with heightened contrast for maximum visual impact in contemporary editorial contexts.
Numerals and caps carry strong vertical emphasis, and round forms show pronounced thick–thin modulation that heightens the dramatic, engraved-like look. In text blocks the heavy main strokes create a bold typographic color, while the hairlines add sparkle and precision.