Sans Normal Ihbej 10 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'TT Norms Pro' by TypeType and 'Antipasto Pro' and 'Aristotelica Pro' by Zetafonts (names referenced only for comparison).
Keywords: branding, packaging, headlines, ui labels, posters, friendly, playful, clean, approachable, modern, approachability, clarity, modernization, softening, rounded, soft, geometric, open, bubblelike.
A rounded sans with consistently softened terminals and smooth, monoline-like strokes. The design leans geometric, using near-circular bowls and broad curves that keep counters open and legible. Uppercase forms are sturdy and simple, while lowercase keeps a compact, even rhythm; details like the single-storey “a” and “g” and the rounded-shoulder “r” reinforce a casual, contemporary feel. Figures are clear and rounded, with gentle joins and minimal contrast that maintain an even color in text.
Well-suited to brand identities that want an approachable, modern voice, as well as packaging and signage where softness and clarity are desirable. It works especially well in headlines, short paragraphs, and UI labels where rounded forms can feel inviting while remaining readable.
The overall tone is warm and easygoing, with a playful softness that avoids feeling childish. Its rounded geometry and steady rhythm communicate friendliness and clarity, making it feel contemporary and welcoming rather than formal or technical.
This appears designed to deliver a contemporary rounded sans that balances geometric simplicity with friendly personality. The aim is likely a versatile, easy-to-read display-to-text companion that communicates warmth through consistently softened terminals and open counters.
The letterforms favor broad curves over sharp corners, giving words a smooth, continuous flow. Distinctive circular elements (notably in the “Q” and “O”-like shapes) add character without disrupting readability in short passages.