Sans Normal Gulug 14 is a light, very narrow, monoline, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids, greeting cards, playful, friendly, handmade, whimsical, casual, approachability, personality, display clarity, space saving, tall, condensed, rounded, airy, bouncy.
A tall, condensed sans with even, single-stroke construction and softly rounded terminals. Curves are drawn as narrow ovals with a slightly irregular, hand-drawn smoothness, giving the outlines a gentle wobble without breaking consistency. Proportions are vertically stretched with compact counters, and overall spacing feels open and light on the page. Figures and letters share the same slender rhythm, with simple, legible forms and a clean, uncluttered silhouette.
It works well for display settings where a slim, tall texture is an asset—posters, headings, packaging, and branded slogans. The friendly hand-rendered feel also suits children’s materials, invitations, greeting cards, and light editorial callouts where personality is more important than dense readability.
The overall tone is approachable and informal, with a quirky, upbeat character that feels handwritten but tidy. Its narrow, elongated shapes create a lighthearted, slightly eccentric voice—more charming than strict—suited to friendly messaging and creative themes.
The design appears intended to blend the simplicity of a clean sans with the warmth of hand-drawn lettering. By keeping strokes uniform and forms straightforward while stretching proportions vertically, it aims to deliver a distinctive, space-saving display voice with a playful, personable edge.
The font maintains a consistent stroke presence across straight and curved segments, emphasizing a clean linear rhythm. Rounded joins and narrow bowls keep the texture smooth in text, while the condensed width lends a distinctive vertical cadence that stands out in headings and short phrases.