Sans Normal Ekkab 2 is a very light, normal width, high contrast, italic, normal x-height font.
Keywords: fashion branding, editorial headlines, magazine covers, luxury packaging, posters, elegant, airy, refined, fashion, editorial, display elegance, editorial tone, luxury branding, stylish emphasis, hairline, calligraphic, slanted, delicate, minimal.
This typeface is a hairline, high-contrast italic with a clean sans construction and gently modulated curves. Strokes are extremely thin overall, with noticeable thick–thin transitions in bowls and diagonals, creating a crisp, razor-edged rhythm. Forms are open and round, with smooth elliptical O/C shapes, a softly tapered S, and a consistently forward slant. The lowercase shows a single-storey a and g with simple, flowing loops, while descenders (g, j, y) sweep with calligraphic ease. Numerals follow the same refined logic, mixing straight, sharp diagonals with delicate curves and generous internal counters.
It performs best in display contexts—headlines, subheads, pull quotes, and branding—where its hairline strokes and sharp contrast can be appreciated. It suits fashion, beauty, and luxury identities, as well as refined poster work and titling, but will generally need generous size and careful contrast in print or on screen.
The overall tone is poised and upscale, projecting a quiet luxury associated with fashion and contemporary editorial design. Its lightness and italic motion feel stylish and expressive without becoming ornate, lending a sophisticated, modern voice to short, high-impact text.
The design appears intended to deliver a modern, editorial italic with an emphasis on elegance and minimalism. By combining sans-like simplicity with calligraphic contrast and a disciplined slant, it aims to create a premium, stylish voice for contemporary layouts.
The letterforms emphasize air and precision: large counters, thin joins, and long, clean diagonals create a spacious texture at display sizes. The italic angle is consistent across capitals, lowercase, and figures, helping lines of text maintain a smooth, continuous flow.