Sans Normal Ihnev 12 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Soft' by Artegra, 'Branden Rounded' by Craft Supply Co, and 'Creata' by Ivan Petrov (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, social media, friendly, playful, modern, approachable, chunky, approachability, impact, simplicity, modernity, clarity, rounded, soft, bubbly, geometric, compact.
A rounded sans with heavy, uniform strokes and fully softened corners throughout. Curves are built from broad circular/elliptical shapes, giving counters a roomy, open feel, while joins stay smooth and well-blended rather than sharp. Terminals tend to be blunted or softly squared, and diagonals (as in V, W, X, and Y) remain stout, reinforcing a dense, sturdy rhythm. The lowercase is simple and geometric, with single-story forms and a compact, controlled texture in words; numerals match the same rounded, thick construction for consistent color.
Best suited to attention-setting roles such as headlines, brand marks, packaging, posters, and social graphics where a bold, friendly voice is desired. It can also work for short UI labels or signage when a soft, approachable tone is needed, though its heavy presence is most effective at display sizes.
The overall tone is warm and upbeat, with a toy-like softness that reads as friendly rather than technical. Its rounded geometry and chunky weight create an inviting, contemporary personality that feels informal and confident.
The font appears designed to deliver a contemporary, approachable display sans that prioritizes rounded geometry, sturdy presence, and high legibility at a glance. Its simplified forms and soft terminals suggest an intent to feel welcoming and modern while maintaining consistent, impactful word shapes.
In the text sample the spacing and shapes produce a strong, even typographic color, with distinctive roundness in bowls and a softened, non-aggressive presence at corners and terminals. The design emphasizes clarity through large inner spaces and simple silhouettes over finely differentiated details.