Sans Normal Melas 11 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Muller Next' by Fontfabric and 'Bajazzo' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, merchandise, sporty, retro, energetic, punchy, playful, impact, motion, display, branding, attention, slanted, blocky, rounded, compact, ink-trap.
A heavy, forward-slanted sans with broad, rounded bowls and compact interior counters. Strokes stay largely uniform, with softened corners and occasional wedge-like notches and scooped joins that create a slightly “carved” silhouette. The curves are full and circular while terminals often cut on an angle, producing a dynamic, leaning rhythm across words. Numerals follow the same chunky, rounded construction, with tight apertures that emphasize mass and impact.
This style is well-suited to headlines, signage, and promotional layouts where immediate impact matters. It also fits sports-oriented branding, bold packaging callouts, and apparel graphics where the slanted, chunky shapes reinforce motion and confidence. For longer passages, it’s more effective as an accent face than as body text.
The overall tone is loud and kinetic, combining a sporty, poster-like presence with a mildly retro flavor. Its exaggerated weight and slant give it a sense of speed and assertiveness, while the rounded forms keep it approachable rather than severe.
The design appears intended to deliver maximum visual impact with a sense of motion, using a strong slant, wide rounded forms, and angular cuts to create a fast, energetic word shape. The small counters and sculpted joins suggest a focus on display use where silhouette and rhythm carry the message.
Because counters and apertures are relatively small, the design reads best when given room—larger sizes, generous tracking, or short bursts of text. The distinctive scoops/notches at joins add texture and help prevent shapes from feeling overly static at such a heavy weight.