Sans Normal Efken 4 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, marketing, signage, clean, modern, friendly, casual, dynamic, readability, approachability, modernity, motion, rounded, oblique, open, airy, unfussy.
A slanted, rounded sans with smooth, continuous curves and largely uniform stroke thickness. Letterforms lean consistently to the right with soft terminals and open apertures, giving the shapes an approachable, contemporary feel. Proportions are balanced with a moderate x-height, and counters stay roomy, supporting clarity in continuous text. Numerals and capitals follow the same rounded, gently angled construction, maintaining an even rhythm across mixed content.
It works well for interface copy, product and marketing materials, and editorial layouts where a clean sans is needed with a bit more motion than a upright style. The open shapes and moderate x-height make it suitable for longer passages, while the slant can add emphasis and personality in headlines, labels, and navigation elements.
The overall tone feels modern and friendly, with a casual, forward-moving energy from the oblique stance. It reads as approachable rather than formal, lending a light, conversational character without becoming playful or decorative.
The design appears intended to provide a versatile everyday sans with an integrated oblique voice—prioritizing clarity and consistency while adding a subtle sense of speed and informality through its slanted structure and rounded finishing.
The slant is steady across uppercase, lowercase, and figures, creating a cohesive texture in paragraphs. Curves are emphasized over hard corners, and the spacing appears comfortable, helping the face stay legible while retaining a distinctive, gently italicized voice.