Sans Superellipse Embab 13 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, headlines, signage, presentations, modern, clean, technical, approachable, efficient, contemporary utility, friendly modernism, forward motion, system branding, humanist, rounded, oblique, open apertures, soft corners.
A clean oblique sans with softly rounded terminals and gently squared, superelliptical curves. Strokes stay even and monolinear, with open counters and straightforward construction that keeps forms legible. Uppercase proportions are balanced and relatively wide in round letters, while lowercase maintains a moderate x-height with clear ascenders/descenders. Numerals follow the same smooth, low-contrast logic, with simple, readable shapes and minimal ornamentation.
Well-suited for interface typography, product surfaces, and information design where a modern oblique sans is needed with dependable readability. It also works for branding and headlines that want a sleek, contemporary tone without sharp or aggressive geometry.
The overall tone feels modern and pragmatic, with a calm, friendly edge created by the rounded shaping. Its oblique stance adds motion and forward momentum without becoming expressive or calligraphic, keeping the voice neutral and contemporary.
The design appears intended as a versatile oblique companion for modern systems—prioritizing clarity, smooth curvature, and consistent stroke behavior while adding a subtle sense of speed and dynamism.
Diagonal letters and joins (notably in forms like K, V, W, and y) look crisp and decisive, reinforcing a slightly technical rhythm. Curved letters such as C, G, O, and e show consistent rounding and open interior space, helping maintain clarity across sizes.