Script Imguv 7 is a regular weight, narrow, medium contrast, italic, short x-height font.
Keywords: branding, packaging, social posts, quotes, invites, friendly, casual, approachable, playful, handmade, handwritten warmth, casual elegance, human touch, lively display, brushy, rounded, bouncy, flowing, looped.
A smooth, handwritten script with a brush-pen feel and softly modulated strokes. Letterforms are gently slanted with rounded terminals and frequent looped joins, balancing open counters with compact, slightly compressed proportions. Rhythm is bouncy and organic, with subtle baseline drift and varied stroke endings that keep the texture lively while remaining cohesive across the set. Capitals are taller and more expressive, with simplified swashes and curved entry/exit strokes; numerals follow the same handwritten logic with rounded shapes and consistent stroke weight.
Well suited to branding accents, packaging, café or boutique signage, and social media graphics where a friendly handwritten voice is desired. It also works nicely for short invitations, greeting cards, and quote-style headlines, especially when paired with a simple sans serif for supporting text.
The overall tone is warm and personable, like neat handwriting on a note or label. It reads as upbeat and informal rather than ceremonial, leaning toward everyday charm and friendly clarity.
Designed to deliver a natural handwritten look with a clean, controlled flow—capturing the spontaneity of brush lettering while keeping shapes consistent enough for repeated use in display settings.
Connections between letters are present but not overly ornate, helping long words stay readable. The forms avoid sharp corners in favor of smooth curves, and the spacing is relatively even for a hand-drawn script, producing a steady text color in short headlines and phrases.