Sans Normal Gobob 7 is a light, normal width, low contrast, italic, normal x-height font visually similar to 'Causten' and 'Causten Round' by Trustha (names referenced only for comparison).
Keywords: ui text, branding, editorial, packaging, posters, modern, friendly, clean, casual, approachability, clarity, contemporary tone, smooth motion, rounded, humanist, open, airy, smooth.
A rounded, slanted sans with smooth, continuous curves and gently tapered joins. Strokes are even and clean, with open apertures and a relaxed rhythm that keeps counters clear at text sizes. Proportions feel balanced and slightly lively: rounded bowls and soft terminals are paired with straightforward, uncluttered construction, producing an overall airy texture in paragraphs. Numerals follow the same simple, rounded logic, keeping the set visually consistent.
Well suited for interface copy, product branding, and contemporary editorial design where a warm, clean voice is desired. The rounded shapes and open forms help it perform in short-to-medium passages as well as in display settings like posters, packaging, and marketing headlines.
The overall tone is modern and approachable, with a mild informality coming from the consistent slant and rounded detailing. It reads as friendly and conversational rather than technical, while still staying tidy and contemporary.
The design appears intended to deliver a contemporary sans that feels personable and fluid, using rounded geometry and a consistent slant to add motion without sacrificing clarity. Its restrained detailing suggests an emphasis on versatile day-to-day typography with a friendly edge.
Curved forms dominate throughout, giving the type a cohesive, smooth silhouette in both caps and lowercase. Spacing appears comfortable and even in running text, supporting a calm, readable color without feeling rigid.