Serif Other Dejo 2 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: posters, headlines, signage, packaging, logos, circus, retro, playful, poster, folksy, attention grab, vintage feel, decorative voice, signage style, wedge serifs, flared terminals, top-heavy, bouncy, quirky.
A heavy display serif with chunky, wedge-like serifs and pronounced flare at many stroke terminals. The letterforms are broad and generously proportioned, with strong contrast between thick verticals and thinner connecting strokes that creates crisp interior counters. Subtle irregularities in curves and joins (especially in round letters and diagonals) add a hand-cut, slightly uneven rhythm, giving the alphabet a lively, top-heavy feel. Numerals and lowercase show the same robust construction, with compact apertures and rounded bowls that stay legible at large sizes.
Best suited for large-scale applications where its details and contrast can read clearly: posters, headlines, storefront or event signage, packaging, and logo wordmarks. It can also work for short, punchy blurbs or pull quotes where a vintage, attention-grabbing voice is desired.
The overall tone is theatrical and nostalgic, evoking vintage signage and show-poster typography. Its bouncy shapes and confident weight read as friendly and attention-seeking rather than formal, with a quirky charm that feels at home in playful, character-driven design.
The design appears intended as a bold, characterful serif for display use, combining classic serif cues with exaggerated, flared terminals and an intentionally playful rhythm. It prioritizes impact and personality over neutrality, aiming to recall traditional printed ephemera and sign painting while staying legible in short text.
Spacing in the samples feels intentionally generous, letting the dense black shapes breathe and keeping counters from clogging. The mix of sturdy stems and pointed serif tips produces a distinctive texture in lines of text, especially noticeable in word shapes with repeated rounds (o, e) and strong verticals (n, m, h).