Sans Other Jurur 10 is a very bold, very narrow, medium contrast, reverse italic, normal x-height font.
Keywords: headlines, posters, logos, packaging, music flyers, industrial, edgy, retro, poster, high impact, space saving, distinctive silhouette, mechanical tone, condensed, slanted, angular, chiseled, tapered.
A sharply angled, condensed display sans with a pronounced backward slant and hard, faceted terminals. Strokes feel cut from straight segments, with frequent wedge-like tapers and small triangular notches that create a carved, stencil-adjacent impression without true breaks. Counters are tight and geometric, and many joins form crisp points rather than rounded corners, giving the alphabet a jagged rhythm. Numerals follow the same narrow, angled construction for a cohesive, high-impact texture in lines of text.
Best suited to headlines, posters, logos, and short branding phrases where its angular construction and backward slant can carry the visual voice. It also fits packaging, event graphics, and music or nightlife promos that benefit from a hard-edged, industrial texture. For longer passages, larger sizes and added letterspacing help maintain legibility.
The overall tone is assertive and gritty, mixing a retro-industrial feel with a slightly aggressive, mechanical edge. The backward lean and chiseled detailing add motion and tension, making the face feel energetic and attention-seeking rather than neutral.
The design appears intended to deliver maximum impact in compact horizontal space while projecting a mechanical, cut-metal character. Its backward slant and faceted detailing emphasize motion and attitude, prioritizing distinctive shapes and a strong typographic texture for display-driven applications.
In running text the narrow set and sharp interior detailing produce a dark, tightly packed color, especially in sequences of verticals (e.g., M/N/W). The distinctive silhouettes stay readable at display sizes, while the fine notches and tight counters suggest using generous tracking when clarity is critical.