Sans Faceted Elto 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Danos' by Katatrad, 'Nina' by Microsoft Corporation, 'News Gothic' by URW Type Foundry, and 'Pulse JP' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, logos, packaging, sporty, industrial, aggressive, tech, posterish, impact, speed, ruggedness, modernity, brand voice, angular, chiseled, faceted, oblique, compact.
A heavy, obliqued sans with sharply faceted construction that replaces curves with clipped planes and chamfered corners. Strokes are blocky and largely monolinear, with crisp terminals and a forward-leaning rhythm that emphasizes momentum. Counters tend to be angular and slightly tightened, and the overall silhouette reads compact and sturdy with strong diagonal energy in letters like A, K, V, W, and Y. Numerals echo the same cut-corner geometry for a cohesive, sign-like texture in lines of text.
Well suited to short, high-impact settings such as headlines, posters, sports identities, event graphics, and bold packaging. It can also serve as a display face for UI hero text or tech-forward marketing where an angular, fast visual tone is beneficial.
The design conveys speed and impact, with a tough, engineered feel that suggests performance branding and hard-edged modernity. Its faceted shapes and assertive slant create an energetic, slightly aggressive tone that reads confident and attention-grabbing.
The font appears designed to deliver a bold, kinetic voice through faceted geometry and an assertive slant, turning simple sans forms into chiseled, mechanical silhouettes. The consistent cut-corner vocabulary suggests an intention to feel modern and durable while remaining legible in large display sizes.
At text sizes the tight apertures and dense black shapes produce a bold, high-ink color, while the consistent chamfer motif helps keep long strings visually uniform. The oblique stance is pronounced enough to become part of the font’s personality, working best where angularity and punch are desired over softness.