Sans Normal Hukem 7 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, product design, editorial, wayfinding, presentations, clean, modern, friendly, neutral, techy, readability, neutral branding, modern utility, clarity, rounded, open counters, soft corners, monoline, geometric.
A clean sans with mostly monoline strokes and gently rounded terminals that soften the overall texture. The letterforms lean toward simple, geometric construction—round bowls and open apertures—while staying comfortable and readable rather than rigidly mechanical. Uppercase shapes are straightforward and balanced, with a round O and C and an angular A and V/W that keep the rhythm crisp. Lowercase forms are compact and clear, with single-storey a and g, a short-shouldered r, and simple, uncluttered joins; figures are similarly plain and modern, with rounded curves and minimal detailing.
Well suited for user interfaces, product copy, and general-purpose text where a clean, contemporary voice is needed. It can also work for editorial subheads, presentation decks, and straightforward signage thanks to its simple forms and consistent rhythm.
The font conveys a calm, contemporary tone: approachable and unfussy, with a subtle friendliness from its rounded endings. It feels neutral and utilitarian in a good way—professional without being formal—making it easy to pair in modern interfaces and brand systems.
The design intention appears to prioritize modern neutrality and everyday readability, using geometric structure and softened terminals to keep the tone friendly while maintaining a crisp, contemporary silhouette.
Spacing appears even and airy, helping text set smoothly in paragraphs. The open shapes and restrained detailing support clarity at a range of sizes, while the rounded terminals keep large-size display use from feeling stark.