Cursive Arlov 7 is a regular weight, very narrow, high contrast, upright, very short x-height font.
Keywords: branding, posters, packaging, headlines, social media, playful, whimsical, handmade, retro, lively, expressiveness, handmade feel, display impact, casual elegance, brushy, bouncy, calligraphic, looped, quirky.
A lively brush-pen script with tall, slender proportions and pronounced stroke contrast between thick downstrokes and fine hairlines. Letterforms show a slightly irregular, hand-drawn rhythm with tapered terminals, occasional ink-like bulges, and long ascenders/descenders that add vertical energy. Uppercase characters feel more display-oriented, mixing simple stems with swashy loops, while lowercase forms stay compact with a very small x-height and quick, gestural joins. Overall spacing and widths vary by letter, reinforcing an organic, written feel rather than a rigid typographic texture.
Well-suited to short, prominent text where its brush contrast and looping shapes can be appreciated—such as branding marks, poster headlines, packaging accents, invitations, and social graphics. It can also work for pull quotes or section titles, especially when paired with a simpler text face for longer reading.
The font reads as friendly and expressive, with a casual charm that suggests quick marker lettering or modern brush calligraphy. Its narrow stance and animated curves give it a spirited, slightly retro personality that feels informal and personable rather than formal or corporate.
The design appears intended to capture the spontaneity of brush lettering in a polished, repeatable font, prioritizing personality and motion over strict uniformity. Its tall, narrow build and high-contrast strokes aim to create punchy, space-efficient display typography with an unmistakably handmade signature.
Several capitals and lowercase letters feature distinctive looped constructions (notably in forms like J, Q, y, and g), creating strong silhouettes in headlines. The thin connecting strokes and tight counters can look delicate at small sizes, while larger settings emphasize the textured stroke modulation and swashy movement.