Sans Normal Koner 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe, 'Akzidenz-Grotesk Next' and 'Akzidenz-Grotesk W1G' by Berthold, and 'FF Nort' by FontFont (names referenced only for comparison).
Keywords: headlines, branding, sportswear, posters, signage, dynamic, confident, sporty, modern, pragmatic, emphasis, momentum, clarity, impact, oblique, clean, rounded, geometric, compact.
This typeface is a slanted sans with sturdy, even strokes and smooth, rounded curves. Letterforms lean consistently with a forward-italic angle, while terminals are clean and largely unadorned, creating a crisp silhouette. Counters are open and generously shaped (notably in C, G, O, and e), and the overall construction feels geometric with subtly squared joins in places. Proportions are steady across the set, with a clear, workmanlike rhythm that reads well at larger sizes.
It performs best in display contexts where slanted emphasis and strong presence are desirable, such as headlines, posters, and brand marks. The open counters and simple construction also make it a solid option for short UI labels, signage, and marketing copy where quick recognition is important.
The overall tone is energetic and assertive, with a forward motion that suggests speed and momentum. Its solid build and clean shapes convey a contemporary, no-nonsense voice suited to punchy communication rather than delicate nuance.
The design appears intended to provide an italicized sans voice that remains firm and highly readable, combining a sense of motion with clean, modern geometry. It prioritizes clarity and impact, aiming for a contemporary look that feels purposeful and direct.
Numerals are wide and highly legible, with simple forms and minimal modulation, matching the straightforward character of the letters. The lowercase includes a single-storey a and g, reinforcing the contemporary, simplified feel and keeping internal shapes uncluttered in text.