Sans Superellipse Utmav 7 is a bold, very wide, monoline, upright, normal x-height font.
Keywords: display, headlines, posters, branding, packaging, futuristic, techy, playful, retro, stand out, tech aesthetic, geometric rigor, friendly strength, rounded, soft-cornered, geometric, modular, squared.
A heavy, geometric sans with soft-cornered, superellipse construction throughout. Strokes keep a highly consistent thickness, while counters and joins are engineered from rounded-rectangle geometry, producing flat-sided bowls and tidy, controlled curves. Terminals are predominantly squared-off with generous rounding, and the overall spacing and rhythm feel stable and blocky, giving words a compact, modular texture in text. Numerals and punctuation follow the same rounded-rect logic, maintaining a cohesive, system-like appearance.
Best suited to short-to-medium display copy where its distinctive superellipse shapes can be appreciated—headlines, posters, brand marks, packaging, and UI/tech-themed graphics. It can work for larger blocks of text when set with ample tracking and line spacing, but its strong voice is most effective in titles and callouts.
The letterforms project a futuristic, tech-forward tone with a hint of retro digital signage. Rounded corners soften the mass, keeping it friendly and approachable despite the strong weight and wide stance. The result feels confident and engineered, with a playful sci‑fi flavor that stands out in display settings.
Likely designed to deliver a cohesive, geometric “system font” feel built from rounded-rectangle forms—prioritizing a clean, contemporary silhouette with a recognizable sci‑fi/retro-tech personality. The consistent stroke weight and modular curves suggest an intention to be visually assertive while remaining friendly through softened corners.
The design leans on flat segments and rounded corners more than pure circular geometry, which makes curves read as "machined" and consistent across glyphs. In longer lines, the strong horizontal emphasis and wide proportions create a distinctive, banner-like presence.