Sans Normal Apkeh 1 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'FS Lucas' and 'FS Lucas Paneureopean' by Fontsmith and 'Quell' by Underscore (names referenced only for comparison).
Keywords: ui text, product design, branding, editorial, signage, modern, friendly, clean, neutral, approachable, legibility, versatility, neutrality, clarity, modernity, rounded, geometric, open, crisp, balanced.
A rounded geometric sans with clean, even strokes and generously open counters. Curves read as smooth, near-circular constructions (notably in O, C, and G), paired with straight, straightforward verticals and horizontals. Terminals are mostly plain and crisp, and the overall rhythm is calm and consistent with moderate letterfit and stable proportions across caps, lowercase, and figures.
This font suits interface copy, dashboards, and product typography where clarity and a calm visual texture are important. Its rounded geometry also works well for contemporary branding, labels, and packaging, and it can hold up in editorial layouts for headings and short-to-medium passages.
The tone is modern and approachable, with a quiet friendliness that comes from the round forms and open apertures. It feels neutral and dependable rather than stylized or expressive, making it easy to pair with many visual systems without calling attention to itself.
The design appears intended to deliver a versatile, everyday sans that prioritizes legibility and consistency through simple geometric construction and open shapes. It aims to feel contemporary and friendly while remaining restrained enough for broad, system-like use.
Uppercase forms lean toward simple geometric skeletons, while the lowercase stays equally uncluttered for continuous reading. Numerals are clear and contemporary, matching the same rounded construction and steady stroke weight seen in the letters.