Serif Other Puna 10 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: book covers, editorial, magazine titles, literary branding, packaging, bookish, whimsical, old-style, quirky, literary, add personality, classic revival, editorial voice, storybook tone, display emphasis, bracketed, calligraphic, crisp, lively, spiky.
This serif face features pronounced contrast between thick verticals and fine hairlines, with sharp, tapered terminals and delicately bracketed serifs. The proportions are compact and texty, with a relatively small x-height and lively ascender/descender movement. Curves are drawn with a slightly calligraphic, hand-influenced stress, and several letters show idiosyncratic details—small hooks, angled beaks, and subtly irregular joins—that create an animated rhythm in words. Numerals echo the same contrast and have a traditional, oldstyle feel with varied widths and expressive curves.
This font performs well for headlines, subheads, and short-to-medium passages where a refined serif with noticeable character is desirable—such as book covers, editorial layouts, magazine titles, and cultured branding. It can also work on packaging or labels that benefit from an antique-leaning, crafted tone, especially when set with generous tracking and comfortable leading.
The overall tone is classical but mischievous: it reads as literary and historically minded while sprinkling in quirky, storybook-like character. It feels suited to settings that want refinement without stiffness, and personality without overt novelty.
The design appears intended to reinterpret a traditional high-contrast serif with decorative, hand-tinged quirks that make it memorable in text and especially in display. Its compact proportions and animated details suggest a focus on creating a distinctive typographic voice rather than a strictly neutral workhorse.
In the text sample, the thin strokes and sharp interior counters add sparkle at display sizes, while the narrow set and compact lowercase give a tight, economical texture. The capitals are dignified but not severe, and the distinctive shapes of letters like Q, G, and the lowercase a/g contribute strongly to the font’s signature.