Sans Superellipse Otgut 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Jali Arabic', 'Jali Greek', and 'Jali Latin' by Foundry5 and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: ui, branding, headlines, posters, packaging, modern, friendly, confident, practical, approachable, clarity, impact, simplicity, systematic, compact, geometric, rounded corners, clean terminals, sturdy.
A heavy, geometric sans with rounded-rectangle curves and smooth, even stroke weight throughout. Counters are relatively generous and shapes are compact and well-contained, producing a crisp, stable rhythm in text. Terminals appear clean and mostly straight-cut, and round letters read more like softened squares than true circles, reinforcing a structured, engineered look.
Works well for UI labels, navigation, app and dashboard typography, and product branding where a strong, friendly geometric voice is desired. It also fits headlines, posters, and packaging that benefit from compact, high-contrast-on-page letterforms without relying on ornamental detail.
This typeface feels sturdy and contemporary, with a friendly, approachable tone. Its rounded construction softens the overall voice while keeping a confident, no-nonsense presence suitable for modern interfaces and brand systems.
The design appears intended to deliver high visual impact with straightforward readability, pairing geometric discipline with softened corners to avoid harshness. It prioritizes consistent texture and strong silhouette recognition, making it well-suited for contemporary digital and branding environments.
The uppercase forms present broad, stable proportions and a uniform, blocky cadence, while the lowercase maintains clear differentiation between similar shapes (e.g., the bowl-and-stem constructions) for legibility. Numerals follow the same softened-geometry logic, reading solid and highly noticeable at display sizes.