Script Itdup 7 is a regular weight, very narrow, high contrast, italic, very short x-height font.
Keywords: wedding, invitations, branding, packaging, headlines, elegant, formal, romantic, vintage, refined, formality, ornament, handwritten realism, luxury, calligraphic, flourished, swashy, looping, delicate.
A refined calligraphic script with a pronounced slant, sharp stroke contrast, and tapered terminals that mimic pointed-pen writing. Letterforms are narrow and vertically oriented, with smooth entry/exit strokes and occasional swashes, especially in capitals and select lowercase characters. Counters are small and clean, curves are controlled, and the rhythm alternates between hairline connectors and thicker downstrokes, creating a crisp, dressy texture on the line.
Best suited for short, prominent text where its contrast and flourishes can be appreciated—wedding suites, greeting cards, boutique branding, cosmetic or confectionery packaging, and editorial display lines. It can also work for monograms and signature-style marks, while long paragraphs may feel busy due to the narrow forms and delicate hairlines.
The tone is polished and ceremonial, with a classic handwritten charm that reads as romantic and slightly vintage. Its high-contrast strokes and looping capitals bring a sense of occasion, suggesting invitations, signatures, and other premium, personal-forward typography.
The design appears intended to emulate formal hand lettering with a pointed-pen feel—prioritizing elegance, flow, and expressive capitals over utilitarian readability. Its controlled slant and consistent contrast aim to deliver a cohesive, upscale script voice in display settings.
Uppercase forms lean more decorative than the lowercase, with prominent loops and flourish-like terminals that can draw attention at the start of words. Numerals follow the same calligraphic logic, including slender figures and occasional curls (notably on 2 and 8), helping maintain a consistent voice across mixed content.