Sans Normal Okbev 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Another Grotesk' by Aleksandrs Golubovs, 'Hando' and 'Hando Soft' by Eko Bimantara, 'Bauziet' and 'Neufile Grotesk' by Halbfett, and 'Ordina' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, neutral, modern, confident, utilitarian, friendly, impact, clarity, modernity, versatility, simplicity, geometric, rounded, clean, compact, blocky.
A heavy, geometric sans with broad, even strokes and a compact overall color. Curves are built from clean circular/elliptical forms, while terminals are largely straight and crisply cut, producing a solid, stable rhythm. Counters are relatively small for the weight, and the joins stay simple and sturdy, giving letters like B, R, S, and a, e, g a consistent, engineered feel. The numeral set matches the same dense, rounded geometry, reading clearly at display sizes.
Well suited to headlines, short statements, and brand marks where a strong, compact presence is needed. It should also work effectively for signage and packaging that benefit from clear shapes and a sturdy, contemporary voice, especially at larger sizes.
The tone is modern and matter-of-fact, projecting confidence and clarity without feeling decorative. Its rounded geometry adds a mild friendliness, but the overall impression remains practical and straightforward.
The design appears intended as a versatile, contemporary workhorse for bold communication—prioritizing simple geometry, consistent stroke weight, and high visual impact in both uppercase and mixed-case settings.
The font’s visual mass is quite uniform from glyph to glyph, with few calligraphic cues; the look relies on consistent geometry and spacing for its voice. In text settings it creates a strong, dark typographic texture that emphasizes hierarchy and punch over delicacy.