Sans Contrasted Haso 5 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'OL London' by Dennis Ortiz-Lopez and 'Phet' by URW Type Foundry (names referenced only for comparison).
Keywords: sports branding, racing graphics, posters, headlines, logos, sporty, aggressive, futuristic, industrial, impactful, speed emphasis, impact display, tech aesthetic, brand presence, oblique, angular, chamfered, geometric, tight apertures.
A heavy, oblique sans with a distinctly angular construction and flattened, chamfer-like terminals. Forms are broad and low with squared curves and tight counters, creating a compact, blocky silhouette. Stroke endings and joins tend to resolve into crisp facets rather than round terminals, and interior shapes (such as in O, P, and a) read as squarish apertures that reinforce a technical, engineered feel. Spacing appears on the tight side in text, amplifying a dense, forceful texture.
Best suited to short, high-impact settings such as sports identities, racing or motorsport-themed graphics, punchy headlines, and logo wordmarks. It also fits product packaging accents or industrial/tech promo materials where a forceful, forward-leaning voice is desired; for longer passages, it performs better as display text than as continuous reading copy.
The overall tone is fast, tough, and performance-driven, with a techno-sport energy reminiscent of racing graphics and industrial labeling. Its aggressive slant and hard edges convey urgency and strength, making it feel assertive and attention-commanding rather than neutral or conversational.
The letterforms appear designed to project speed and power through a pronounced slant, wide stance, and faceted terminals. The tight counters and squared curves prioritize a bold, mechanical aesthetic that stays consistent across uppercase, lowercase, and numerals for cohesive branding applications.
The design relies on strong silhouettes and condensed interior openings, so clarity benefits from larger sizes and generous line spacing. Numerals match the same faceted, forward-leaning logic, keeping the system visually consistent across letters and figures.