Slab Square Ogve 2 is a bold, wide, high contrast, upright, normal x-height font visually similar to 'Edit Serif Arabic' and 'Edit Serif Cyrillic' by Atlas Font Foundry, 'FF Kievit Serif' and 'FF Milo Serif' by FontFont, and 'Loretta' by Nova Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, editorial, branding, packaging, industrial, confident, retro, sturdy, impact, authority, print feel, bold titling, stability, bracketed serifs, heavy serifs, compact apertures, ball terminals, strong rhythm.
A heavy, display-oriented serif with pronounced slab-like serifs and firm, squared-off terminals. Strokes show clear contrast, with thick verticals and noticeably thinner joins and diagonals, creating a crisp, emphatic texture. Counters are relatively tight and apertures tend toward the closed side, while rounded forms (like O/C) stay broad and smooth against the blocky serif treatment. Lowercase features include a single-storey a and g, generous bowls, and compact, weighty joins that keep the line of text dark and cohesive.
Best suited to headlines, decks, pull quotes, and short editorial passages where a strong typographic voice is desired. It can also work well for branding and packaging that benefits from a sturdy, traditional-meets-industrial feel, and for numerals in signage-like or label-style applications.
The overall tone is assertive and sturdy, combining a traditional print sensibility with an industrial, poster-ready presence. Its chunky serifs and high-contrast structure give it a classic, slightly retro editorial voice that feels confident and attention-seeking without becoming ornamental.
The design appears intended to deliver maximum impact through heavy slabs, clear contrast, and a compact, authoritative rhythm. It aims to balance classic serif familiarity with bold, squared terminal details for legibility and presence in display sizes.
In paragraph-style setting the font produces a dense, high-impact color with strong word shapes, especially in mixed case. The numerals appear similarly robust and headline-friendly, matching the capitals’ weight and contrast for cohesive titling and numbering.