Sans Normal Omlel 9 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Divenire' and 'Macho Modular' by CAST and 'Bluteau Arabic Sans' and 'Bluteau Hebrew Sans' by DSType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, contemporary, sturdy, informal, impact, clarity, modernity, approachability, rounded, compact, blunt, open, high-clarity.
A heavy, geometric sans with broad, rounded curves and blunt terminals. The strokes are consistently thick with minimal modulation, and counters are generous, keeping forms open despite the dense weight. Uppercase shapes read compact and authoritative, while the lowercase shows more personality through single-storey a and g, a short-shouldered r, and a compact, slightly curved-armed t. Numerals are full and rounded, with clear differentiation and solid, even spacing that favors headline rhythm over delicate texture.
Best suited to headlines, posters, and brand expressions where a strong, clear silhouette is needed. The rounded geometry and open counters also make it effective for packaging, signage, and short UI labels, especially when you want an assertive but friendly tone.
The overall tone is confident and approachable, combining a modern, no-nonsense presence with a subtly playful lowercase. It feels energetic and straightforward rather than refined, giving text a bold, friendly voice that holds attention quickly.
This design appears intended as a high-impact, geometric workhorse for contemporary display typography, prioritizing clarity and solid shapes while adding a touch of informality through simplified, single-storey lowercase forms.
Round letters (C, O, Q) lean toward near-circular construction, while diagonals (V, W, X, Y) are wide and stable. The sample text shows strong word shapes and high impact at larger sizes, with a compact, punchy color that stays readable due to open apertures and simplified detailing.