Print Hakuw 1 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: children’s books, packaging, posters, craft branding, greeting cards, playful, folksy, friendly, casual, whimsical, handmade feel, approachability, casual readability, personality, rounded, soft, bouncy, organic, hand-drawn.
A hand-drawn print style with softly rounded strokes and subtly uneven curves that mimic marker or brush-pen pressure. Terminals tend to bulb or taper gently, and curves are slightly irregular, giving the linework a natural wobble without becoming messy. Proportions lean open and readable, with generous bowls, simple shapes, and a lightly bouncy baseline rhythm; capitals are straightforward and sturdy, while lowercase forms keep a casual, single-storey feel in letters like a, g, and q. Numerals are similarly informal, with smooth contours and minor asymmetries that reinforce the handmade texture.
Well-suited to projects that benefit from an inviting, hand-crafted feel, such as children’s materials, casual packaging, small-business branding, event flyers, and greeting cards. It can work for short paragraphs or headlines when a friendly, informal voice is desired, and it’s especially effective where a drawn-letter look can add personality without sacrificing readability.
The overall tone is warm and approachable, balancing neatness with a charming, human irregularity. It reads as cheerful and informal—more like friendly signage or a personal note than a polished corporate voice.
The design intent appears to be an easygoing, hand-lettered print that feels personal and approachable while remaining clear in extended sample text. Its controlled irregularities aim to provide authenticity and warmth rather than strict geometric consistency.
Spacing appears comfortable and slightly loose, helping the uneven stroke energy stay legible in longer lines. The shapes favor rounded corners over sharp joins, which keeps dense text from feeling harsh and supports a light, upbeat rhythm.