Serif Normal Modim 7 is a regular weight, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, book covers, branding, posters, editorial, classic, formal, dramatic, literary, editorial polish, classic authority, elegant display, literary tone, brand prestige, bracketed, wedge serifs, crisp, calligraphic, refined.
This serif design shows crisp, sharply bracketed wedge serifs and pronounced thick–thin transitions, giving strokes a chiseled, high-fashion texture. Capitals are broad and steady with confident verticals and tapered joins, while curves (C, G, O, Q) display clean, controlled modulation. Lowercase forms are compact and traditional, with a two-storey a and g, sturdy stems, and triangular entry/exit terminals that add snap to the rhythm. Figures appear lining and proportional, mixing strong vertical structure with elegant hairline details (notably in 2, 3, 5, and 7), producing a distinctly print-oriented silhouette.
Well-suited to headlines, deck type, and pull quotes where its contrast and pointed serifs can provide elegance and hierarchy. It also fits magazine typography, book covers, and branding systems seeking a traditional serif voice with a sharper, contemporary edge. In longer passages it can work when set generously and printed or rendered at sizes that preserve the hairlines.
The overall tone is classic and editorial, blending bookish authority with a slightly dramatic, display-leaning sparkle from the sharp serifs and strong contrast. It feels formal and composed, with a refined, boutique sensibility suitable for polished typography rather than casual UI text.
The design appears intended as a conventional serif with heightened refinement: a familiar text-serif foundation sharpened by crisp wedge serifs and emphatic contrast to create an authoritative, editorial-forward personality.
Spacing reads open and deliberate in the sample text, helping the dense contrast stay legible at larger sizes. The uppercase presence is particularly commanding, and the hairline elements benefit from clean reproduction where fine details won’t fill in.