Sans Normal Larer 12 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Corsica' by AVP; 'Avenir Next', 'Avenir Next Cyrillic', 'Avenir Next Hebrew', 'Avenir Next Paneuropean', and 'Avenir Next World' by Linotype; and 'Endeavor' by Lucas Tillian (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, dynamic, sporty, confident, modern, punchy, impact, motion, brand voice, display emphasis, energy, oblique, geometric, rounded, chunky, high-impact.
This typeface is a heavy, oblique sans with rounded, geometric construction and broadly uniform stroke weight. Curves are smooth and full, counters are generous, and terminals tend to be clean and blunt, giving the letters a compact, high-ink presence. The italic slant is consistent across caps, lowercase, and numerals, with wide, stable bowls (notably in o/c/e) and sturdy stems that keep shapes legible at display sizes. Overall spacing reads slightly tight and energetic, emphasizing mass and forward motion rather than delicacy.
Best suited for big, attention-grabbing applications such as headlines, posters, sports and event branding, and bold packaging callouts. It can also work for short UI labels or signage where immediate impact matters, while extended reading in small sizes may feel dense due to the heavy color and slanted rhythm.
The overall tone is assertive and fast-moving, with a contemporary, athletic feel. Its strong weight and steady slant communicate urgency and confidence, making text feel loud, promotional, and action-oriented rather than understated or editorial.
The design appears intended to deliver a modern, high-impact voice with a built-in sense of motion. By combining a strong weight with rounded geometry and a consistent oblique angle, it prioritizes punchy legibility and brand energy for display-led typography.
The glyph set shown favors simple, sturdy silhouettes with minimal interior detailing, helping the design hold up in large headlines. Numerals match the same bold, rounded logic and feel cohesive in mixed alphanumeric settings.