Slab Contrasted Pijo 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Goodall' by Colophon Foundry; 'Equip Slab' by Hoftype; 'Weekly' by Los Andes; 'Amasis', 'Amasis eText', and 'Egyptian Slate' by Monotype; and 'Justus Pro' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, editorial display, signage, robust, confident, heritage, industrial, poster-ready, impact, sturdiness, tradition, utility, clarity, blocky, compact, square-serifs, heavy, sturdy.
A hefty slab-serif with broad proportions and strongly braced, rectangular serifs. Strokes are largely even with only subtle modulation, giving the letters a dense, blocky color and high impact. Counters are moderately open and generally squared off, with sturdy joins and short, firm terminals that keep the rhythm tight in both caps and lowercase. The overall silhouette favors stability and mass, with consistent slab treatment across the alphabet and numerals.
Best suited to headlines, posters, and short bursts of copy where a strong typographic presence is desired. It can also work well for packaging and labels, branding wordmarks, and signage where sturdy slab serifs help shapes remain clear at a distance. For extended reading, it will be most effective when set with generous leading and moderate sizes to manage its dense color.
The tone is bold and assertive, leaning toward vintage utility and traditional printwork rather than delicate refinement. Its weight and square-seriffed structure suggest a no-nonsense, workmanlike voice with a familiar, poster-era confidence.
The design appears intended to deliver maximum impact with a traditional slab-serif structure, combining strong rectangular serifs with a wide, steady build for clear, authoritative display typography.
In text, the strong slabs and heavy stems create a pronounced texture and strong horizontal emphasis; spacing appears comfortable but the dark letterforms dominate the page, making the style feel more display-oriented. The numerals match the same sturdy construction, maintaining the same visual gravity as the letters.