Sans Normal Akdom 3 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Hando' by Eko Bimantara; 'Bauziet' by Halbfett; 'Neurial Arabic' by Indian Type Foundry; and 'Bassen', 'Cogenta', 'Cogenta', and 'Cogenta Text' by SRS Type (names referenced only for comparison).
Keywords: ui text, signage, branding, presentations, packaging, clean, modern, neutral, corporate, friendly, legibility, versatility, clarity, modernity, neutrality, geometric, open counters, round terminals, even rhythm, clear numerals.
This sans serif shows a clean, geometric construction with round bowls and smoothly curved joins, paired with straight-sided verticals for a steady, contemporary texture. Strokes are evenly weighted, with open apertures and generous interior counters that keep letters from clogging at larger text sizes. Uppercase forms read bold and blocky without becoming heavy, while lowercase maintains a straightforward, functional structure; the single-storey-style forms visible (e.g., the simplified g) contribute to a contemporary feel. Numerals are clear and consistent, with rounded shapes in 0/8/9 and a simple, sturdy 1.
It suits interface labels, dashboards, and general product typography where clean shapes and open counters improve scanning. The wide, stable letterforms also work well for signage and wayfinding, as well as contemporary branding and presentation materials that need a dependable, modern sans.
The overall tone is neutral and modern, aiming for clarity over personality. Its rounded geometry adds a mild friendliness, while the sturdy proportions keep it professional and businesslike.
The design appears intended as a versatile, geometric everyday sans that prioritizes legibility and a calm, contemporary voice. It aims to perform reliably across headlines and continuous text while keeping a simple, approachable character.
Curves appear carefully smoothed and optically balanced, producing an even gray value in paragraphs. The design favors straightforward silhouettes and avoids decorative quirks, supporting quick recognition across mixed-case text and numerals.