Sans Normal Liboj 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe, 'Gotham' by Hoefler & Co., 'Passenger Sans' by Indian Type Foundry, 'MVB Embarcadero' by MVB, and 'Ggx88' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, energetic, assertive, modern, punchy, attention grabbing, convey motion, modern branding, bold display, oblique, geometric, rounded, compact, high impact.
A heavy, oblique sans with rounded, geometric construction and broadly uniform stroke weight. Curves are smooth and full, with generous bowls (O, Q, 0, 8) and softened corners that keep the texture cohesive at large sizes. The slant is strong and consistent across capitals, lowercase, and numerals, creating forward motion while maintaining stable proportions. Counters stay fairly open for a weight this strong, and joins (especially in V/W/X and the diagonal-driven lowercase) feel clean and engineered rather than calligraphic.
Best suited to bold headlines, posters, and short impactful phrases where the strong slant and mass can carry the composition. It fits sports branding, high-energy advertising, and product packaging where a modern, aggressive-but-friendly sans voice is desired. In long paragraphs, the density and angle may be better reserved for emphasis or subheads.
The overall tone is fast, forceful, and contemporary, with a confident “go” signal that reads as athletic and promotional. Its rounded geometry keeps it approachable, but the dense weight and pronounced slant make it feel urgent and attention-seeking.
The design appears intended as a high-impact italicized sans for display settings, combining geometric roundness with a pronounced forward slant to convey speed and confidence while preserving a clean, modern structure.
Spacing appears balanced for display use, with a sturdy, even rhythm in the sample text. Numerals match the letterforms in weight and curvature, and round-heavy shapes like 6/8/9 feel especially bold and stable. The lowercase leans toward simplified, single-story forms and compact silhouettes that reinforce a strong headline texture.