Sans Normal Onlam 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'News Gothic BT' by Bitstream, 'Maxima Now Pro' by Elsner+Flake, 'Nure' by FSD, 'FF Sanuk' by FontFont, 'Alergia Grotesk' by Machalski, 'Applied Sans' by Monotype, and 'News Gothic' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, ui labels, confident, clean, modern, straightforward, friendly, clarity, impact, modern utility, simplicity, geometric, monoline, compact, high-impact, sturdy.
A solid, monoline sans with geometric construction and firmly weighted strokes. Curves are smooth and circular with clean joins, while terminals are predominantly squared and blunt, giving the forms a sturdy, contemporary feel. Proportions are fairly compact with generous counters for the weight, and the overall rhythm reads even and stable across lines of text.
Well suited to headlines, posters, and packaging where strong, clean letterforms need to carry at a glance. It can also work for branding systems and signage thanks to its stable geometry and clear silhouettes, and for short UI labels or navigation where emphasis and legibility at medium-to-large sizes are priorities.
The tone is confident and no-nonsense, with a clean modern presence that feels practical rather than expressive. Its heavy, simple shapes read as approachable and direct, projecting clarity and strength without appearing ornate or delicate.
The design appears intended as a dependable geometric sans for contemporary communication—prioritizing strong presence, clean construction, and straightforward readability in display and short text settings.
Uppercase forms appear wide and assertive, with round letters staying close to true circles; the lowercase shows simple, workmanlike shapes and a single-storey construction where visible (notably the g). Numerals are large and sturdy with clear silhouettes, and the punctuation and apostrophe style in the sample text reinforces the font’s blunt, utilitarian finishing.