Sans Normal Hykuf 3 is a light, wide, medium contrast, italic, short x-height font.
Keywords: branding, headlines, packaging, editorial, posters, airy, refined, friendly, modern, casual, approachability, modernity, clarity, lightness, momentum, monolinear, rounded, oblique, open apertures, soft terminals.
A light, oblique sans with rounded construction and gently modulated stroke weight. Curves are smooth and slightly flattened into ovals, giving bowls and counters a broad, open feel. Terminals tend to be soft and tapered rather than abruptly cut, and joins are clean and understated. The overall rhythm is relaxed, with generous internal space, a low-to-moderate x-height, and clear differentiation between capitals, lowercase, and numerals.
Best suited to branding, headlines, and short-to-medium text where a light, spacious texture is desirable. It can work well for lifestyle packaging, editorial callouts, and posters that want a modern, friendly voice without heavy geometric rigidity.
The design reads as calm and approachable, with a breezy, contemporary tone. Its slanted stance and rounded forms add a casual, conversational energy while keeping a polished, restrained finish.
The font appears designed to provide a contemporary sans voice that feels light and inviting, combining rounded, open shapes with an oblique posture for added momentum. It aims for clean readability while emphasizing an elegant, airy presence in display and mixed-size typography.
Legibility benefits from open apertures and uncomplicated letterforms, while the oblique angle is consistent enough to feel intentional rather than merely skewed. Numerals match the letters in lightness and curvature, maintaining the same soft, airy texture in running text.