Script Pulid 10 is a regular weight, narrow, high contrast, upright, short x-height font.
Keywords: branding, packaging, greeting cards, social media, posters, friendly, playful, handmade, casual, cheerful, hand lettering, approachability, expressive display, modern casual, brushy, looped, bouncy, rounded, expressive.
A lively, brush-pen script with smooth, looping forms and noticeable thick–thin modulation. Strokes taper into fine entry and exit terminals, with occasional heavier downstrokes creating a rhythmic, handwritten texture. The letterforms show a slightly bouncy baseline and compact proportions, with rounded bowls, soft joins, and open counters that keep text readable despite the expressive contrast. Capitals are simplified and tall with decorative swashes on select letters, while numerals follow the same fluid, drawn-with-a-pen character.
This font suits short to medium-length display settings such as logos, product labels, café menus, invitations, greeting cards, and social posts. It also works well for headers and pull quotes where a friendly handwritten voice is needed, while extended body copy may feel dense due to its energetic stroke contrast and script texture.
The overall tone is warm and personable, like neat hand lettering made for friendly communication. Its energetic curves and subtle bounce feel informal and inviting, leaning toward upbeat, crafty, and celebratory uses rather than solemn or corporate settings.
The design appears intended to capture contemporary brush lettering with a clean, approachable finish—balancing expressive contrast and loops with enough regularity to stay legible in phrases and headlines.
Connections between letters are suggested by consistent entry/exit strokes, but the rhythm remains naturalistic rather than mechanically uniform. The heaviest strokes cluster on downstrokes and in rounded joins, giving the text a slightly “inked” look that can build strong color in longer lines.