Serif Normal Pima 9 is a regular weight, wide, very high contrast, upright, normal x-height font visually similar to 'Princesa' by Latinotype (names referenced only for comparison).
Keywords: headlines, magazines, fashion, branding, posters, editorial, luxury, classical, dramatic, elegance, impact, refinement, editorial tone, brand presence, hairline serifs, bracketed serifs, ball terminals, sharp joins, crisp.
A high-contrast serif with sculpted, bracketed serifs and pronounced thick–thin modulation that reads crisply at display sizes. The capitals feel expansive with wide proportions and sharp, tapered apexes, while the lowercase maintains a steady x-height and a polished, calligraphic rhythm. Curves are smoothly modeled, counters are open, and terminals often finish in fine points or rounded ball-like endings, giving the forms a refined, cut-paper precision. Numerals match the drama of the letters, mixing slender diagonals with fuller bowls for a consistent, elegant color.
This font is well suited to headlines, pull quotes, mastheads, and campaign typography where strong contrast and elegant serif detailing are assets. It can also support premium branding applications such as wordmarks, packaging, and invitations, particularly when set large enough to retain its hairline strokes.
The overall tone is sophisticated and editorial, projecting a luxury sensibility with a touch of theatrical contrast. It feels at home in contexts that aim for refinement and authority rather than neutrality, with a modernized classical voice.
The design appears intended to deliver an elevated, contemporary take on classic high-contrast serif typography—balancing traditional serif structure with sharpened details and a wide, confident stance for high-impact display use.
The design shows a consistent, stylized treatment of joins and terminals—especially in curved letters—where delicate hairlines and sharp internal angles add sparkle. Spacing and proportions favor headline presence, and the strong contrast suggests it will look best where stroke detail can be preserved.