Script Ifbup 7 is a regular weight, narrow, medium contrast, italic, short x-height font.
Keywords: headlines, packaging, branding, quotes, greeting cards, warm, charming, casual, retro, friendly, hand-lettered feel, friendly display, casual elegance, brand warmth, brushy, rounded, looping, fluid, lively.
A lively, right-leaning script with brush-like strokes and softly rounded terminals. Letterforms show moderate stroke modulation and an organic rhythm, with alternating thicker downstrokes and lighter hairlines that stay smooth rather than sharply pointed. Uppercase forms are decorative and slightly swashy, while lowercase shapes remain compact with frequent loops and curved entry/exit strokes that encourage a flowing line. Spacing and widths vary subtly from glyph to glyph, reinforcing a natural handwritten cadence while maintaining consistent overall texture in words.
It performs best in short-to-medium text where its brushy motion and looping connections can set a tone quickly—logos, product labels, café or boutique branding, social graphics, invitations, and quote-style headlines. For longer passages, it works more comfortably at larger sizes where the compact lowercase and tight rhythm remain clear.
The font reads as personable and upbeat, balancing informality with a tidy, polished finish. Its looping forms and gentle curves create a welcoming tone that feels hand-crafted and slightly nostalgic, suitable for expressive messaging without becoming overly ornate.
The design appears intended to emulate a confident, hand-lettered brush script that feels natural and friendly while staying controlled enough for display typography. It emphasizes smooth connectivity, rounded forms, and a consistent cursive momentum suited to expressive, brand-forward applications.
Capitals feature distinctive flourish-like strokes and simplified, readable silhouettes that hold together well in mixed-case text. Numerals are similarly rounded and casual, matching the script’s brush rhythm and keeping a cohesive color when set alongside letters.