Sans Normal Kulid 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Area' by Blaze Type and 'Larsseit' by Type Dynamic (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, dynamic, confident, sporty, modern, friendly, impact, motion, clarity, modernity, oblique, geometric, rounded, compact, clean.
A heavy, oblique sans with smooth, geometric construction and rounded terminals. Strokes are consistently thick with minimal modulation, producing solid, even color in text. Curves are broad and circular, while joins stay crisp and uncluttered, keeping counters open despite the weight. Proportions are slightly compact in many letters, with a steady slant that adds forward motion and a cohesive rhythm across uppercase, lowercase, and numerals.
Best suited to display settings where its weight and slant can create momentum—headlines, short callouts, advertising, and identity work. It can also work for bold UI labels or packaging copy when set with generous spacing, but it is most effective when used large for emphasis.
The overall tone is energetic and assertive, with a contemporary, sporty feel. Its combination of soft curves and strong weight reads as approachable but purposeful, suitable for messaging that needs impact without looking aggressive.
This design appears intended to deliver a modern, high-impact sans with an athletic, forward-leaning voice. The rounded geometry and uniform stroke treatment aim for clarity and consistency while preserving a lively, energetic silhouette.
The italic angle is prominent and consistent, and the round letters (such as O/C/G) emphasize a clean, engineered geometry. Numerals match the letterforms in weight and presence, making mixed alphanumeric settings feel unified.