Sans Rounded Efgo 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Arista Pro' and 'Duepuntozero Pro' by Zetafonts (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, app ui, friendly, playful, approachable, soft, modern, friendliness, approachability, simplicity, modernity, clarity, rounded, geometric, bubbly, smooth, sturdy.
A heavy, rounded sans with smooth, fully softened terminals and consistent stroke thickness throughout. Counters are generally open and circular-to-oval, with a compact, tidy rhythm that keeps shapes legible despite the weight. Curves dominate the construction, and joins are eased rather than sharp, giving letters like n, m, u, and w a uniform, pill-like structure. The lowercase shows simple single-storey forms (notably a and g), and the numerals follow the same rounded, monoline logic for a cohesive texture in mixed settings.
Well suited to branding and identity work that benefits from a personable, approachable voice, as well as packaging, posters, and headline settings where rounded forms can carry personality at size. It can also work for UI labels and short-form interface text when a friendly tone is desired, especially in contexts with limited typographic complexity.
The overall tone is warm and inviting, with a playful softness that feels contemporary and informal. Its rounded geometry reads as friendly and human, reducing severity while keeping a confident, solid presence.
The font appears intended to deliver a sturdy, modern sans silhouette softened by rounded terminals, balancing clarity with a playful, approachable character. It emphasizes uniformity and smooth geometry to create a cohesive, friendly typographic texture across letters and numbers.
The design maintains strong consistency across caps, lowercase, and figures, creating an even color in text lines. Large apertures and simplified forms support quick recognition, while the generous rounding pushes it toward a more characterful, casual voice than a neutral grotesque.