Sans Normal Dokof 7 is a very light, very wide, low contrast, upright, normal x-height font visually similar to 'Freigeist' by René Bieder (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, airy, minimal, refined, modern, calm, modern clarity, spaciousness, minimalism, geometric neutrality, monoline, rounded, open counters, generous spacing, geometric.
A monoline sans with rounded, geometric construction and a distinctly horizontal stance. Strokes stay even and clean, with smooth circular bowls and softly transitioned joins rather than sharp terminals. The letterforms are broadly proportioned with open counters, ample internal space, and a calm rhythm that reads evenly across mixed case. Numerals and capitals follow the same restrained geometry, with simple forms and consistent stroke endings that keep the texture light and uncluttered.
Best suited to headlines, brand marks, and editorial display where its wide proportions and open forms can breathe. It can also work well for UI labels and packaging where a clean, modern voice is desired, especially at moderate to large sizes.
The overall tone is quiet and contemporary, leaning toward elegant minimalism rather than assertive display. Its wide, open shapes give it an airy, approachable character, while the consistent geometry adds a refined, design-forward feel.
The design appears intended to deliver a contemporary geometric sans with an intentionally spacious, light footprint—prioritizing clarity, simplicity, and a sleek modern rhythm over dense text color or strong stroke modulation.
In text, the spacious proportions produce a light color and a relaxed cadence; the round characters (like O/C/G) feel especially smooth and spacious, while diagonals (V/W/X/Y) stay crisp without adding visual heaviness. The lowercase maintains a tidy, modern presence with clear differentiation and generous apertures.